Customers are your main source of revenue. Understand how you fit in their world and you will stand a chance.
Think of what you do better than your competitors and I will make it relevant to your target customers. They can only think of your brand as an improvement in their lives/jobs/businesses.
If this is impossible, I will help you to find a new niche, change your positioning or kindly advise you to close shop and try again.
- You need insightful recommendations.
- You want sales and marketing to work together.
- Your customers are probably diverse.
What is the purpose of a marketing consultant? Simplify the creative process and to eliminate redundancies that could cost you sales.
Benefit: A lower cost per customer.