Customers are your main source of revenue. Understand how you fit in their world and you will stand a chance.

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Think of what you do better than your competitors and I will make it relevant to your target customers. They can only think of your brand as an improvement in their lives/jobs/businesses.

If this is impossible, I will help you to find a new niche, change your positioning or kindly advise you to close shop and try again.


What is the purpose of a marketing consultant? Simplify the creative process and to eliminate redundancies that could cost you sales.

Benefit: A lower cost per customer.


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